Design Mind frogcast

• Expanding the C-Suite

  Today on our show, we’re sitting down with Kara Pecknold, Vice President of Regenerative Design at frog to talk about the world-changing potential that can take place when we come together and share space—whether it’s around the boardroom table the dinner table, or even nature’s table. For starters, we explore the need for new business strategies in the face of disruption, followed by a main course of the evolving role of leaders and we finish off by asking if the solution to the climate crisis could be found by looking at nature's cycles.Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Find episode transcripts and relevant info (https://www.frog.co/designmind/design-mind-frogcast-ep-52-expanding-the-c-suite)Download the frog report 'Futurescape' (https://www.frog.co/designmind/futurescape-25-trends-transforming-the-next-quarter-century)Find out more about frog's Cards for Sustainability game (https://cardsforsustainability.frog.co)Learn more about Kara’s personal project focused on leading with nature, The Field Trip Co (https://www.thefieldtrip.co/)Host/Writer: Elizabeth Wood, Editorial Director, frog Research & Story Support: Camilla Brown, Editorial Manager, frog Audio Production: Steven Strange (https://www.stevenstrange.com)

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• The CX Auto Race is On

  Today on our show, we’re pulling up at the junction of customer experience and automotive. To drive this conversation forward, we’re joined by Christina Schehl, an Executive Vice President and Head of Germany at frog, part of Capgemini Invent. Christina brings her experience leading global CX transformation programs with top automotive brands as well as insights from her recently published thought leadership in the space. Join us as we explore innovative strategies to revolutionize customer journeys across the automotive industry. Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Find episode transcripts and relevant info (https://www.frog.co/designmind/design-mind-frogcast-ep-51-the-cx-auto-race-is-on)Read the Capgemini Research Institute report ‘Joining the race: Automotive’s drive to catch up with customer experience,’ co-authored by Christina Schehl. (https://www.capgemini.com/insights/research-library/customer-experience-in-automotive-2024/)Download the new frog report 'Chief Challenges 07: Your Consumer Responsibility' (https://fro.gd/3JSdvOK) 

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• Welcome to the Simulation Mindset World

  Today on our show, we’re talking about the creative process at a time of synthetic data and AI-powered simulations. To do this, we’re joined by Jason Severs, Head of Design for frog on the East Coast in North America. Jason is a self-identified ‘skeptical optimist’ when it comes to engaging with new tech, which is an approach he brings into all aspects of his life, from his work with teams at frog, to his own art practice, as well as to the many IoT devices in his home currently in various states of connectivity.Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Read Jason's article 'Convergent Design in the Age of AI' (https://www.frog.co/designmind/convergent-design-in-the-age-of-ai)Download the new frog report 'Chief Challenges 07: Your Consumer Responsibility' (https://fro.gd/3JSdvOK) Download the frog report 'Convergent Transformation' (https://go.frog.co/en/en/convergent-business-transformation)Host/Writer: Elizabeth Wood, Editorial Director, frog Research & Story Support: Camilla Brown, Editorial Manager, frog Audio Production: Richard Canham, Lizard Media (https://www.lizardmedia.co.uk)

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• Building the Future of Loyalty

  Today on our show, we’re talking about what it takes to build loyalty by creating long-lasting relationships between brand and consumer. To do this, we’re joined by Christopher Baird, frog’s head of loyalty based in the UK, in conversation with Aaron Mitchell, Global VP of Membership and Personalization at The LEGO Group. Throughout their chat, the two talk about the intersection of play, people and purpose, and what that means for long-term business strategies that simultaneously create a new level of customer value.Brought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Download the new frog report 'Chief Challenges 07: Your Consumer Responsibility' (https://fro.gd/3JSdvOK) Host/Writer: Elizabeth Wood, Editorial Director, frog Research & Story Support: Camilla Brown, Editorial Manager, frog Audio Production: Richard Canham, Lizard Media (https://www.lizardmedia.co.uk)

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• Live from London: Cannes Unwrapped

  What does it take to make your mark at the Cannes Lions festival? We asked our experts who attended the 2024 Cannes Lions to share trends and observations from their experience on the ground along the famed croisette. Live from an event in frog's London studio, we get a glimpse at the brands, campaigns and activations that made the biggest splash at 2024's premier global festival for creativity. Our guests: Kate Dale, Director of Marketing, Sport England; Bhavesh Unadkat, VP of Brand, Content and Marketing at frog UK; Sharon Jiggins, Managing Director, 23red; Tristan Cavanagh, Creative Director, 23redBrought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Download the new frog report 'Chief Challenges 07: Your Consumer Responsibility' (https://fro.gd/3JSdvOK) Visit the episode page for links to videos featured in this episode. (https://www.frog.co/designmind/design-mind-frogcast-ep-48-live-from-london-cannes-unwrapped)Host/Writer: Elizabeth Wood, Editorial Director, frog Research & Story Support: Camilla Brown, Senior Copyeditor, frog Audio Production: Richard Canham, Lizard Media (https://www.lizardmedia.co.uk)

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