As you might have noticed, we spend a...fair bit of time talking about the three labels at the heart of modern music—and tracking what their unprecedented centralization has done to the industry. And while that’s important, it’s only part of a far larger trend, one that cuts across pretty much all of the culture industries. Crucially, this is a process, not just of mergers or consolidation, but of financialization—a profit-driven effort to increase global capital’s hold over the workers who create culture.
But…how did this happen? When did it happen? And how has it impacted not just the firms that produce music and films—but the actual music and films themselves? To help us through this complex history, we’re joined by Andrew deWaard, author of “Derivative Media: How Wall Street Devours Culture,” taking us through a wide-ranging conversation about derivatives, the geopolitical implications of "financial discipline," mergers, acquisitions, board-member kickbacks, 30 Rock, play-listing Drake, modern cultural analysis, and more. Come for the doomerism you know and love. Stay for a better understanding of how our corporate overlords get it done.
If you want to read Andrew's book--it's free and open source here! Also some sick charts to accompany the discussion.
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Music: Crumb - Ghostride
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1:09:31
TikTok VS….Music? (W/ Kristin Robinson)
This past January, Universal Music went to war. Or at least, it tried to. Shocking both listeners AND artists, the major label announced that it was cutting ties with TikTok, the short-form giant, over payout rates and copyright infringement. Its artists (and publishing)—completely pulled from the platform. T-Swift viral dances? Tragically silenced.
The breakup lasted until May, when (in a profoundly opaque statement), the two corporations suddenly announced they had come to terms. The fight was a massive gamble for both sides—a test to see, when push came to shove, who really had the leverage in one of social media’s most important relationships. But…what actually happened? And what, if anything, was the fallout? To learn more, we talked to Kristin Robinson, a senior writer at Billboard, and the author of the excellent "Machine Learnings" newsletter. Fractured solidarity between artists and labels? The impenetrable veil of music biz secrecy? Slowed and reverbed copyright infringement? The crushing power of monopoly exerted, step by step, against indy labels? All that and more.
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Music: Kyozo Nishioka - "Gypsy Song"
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44:34
Roan Rising: The zoomer soft coup and the future of mass culture
After an eternity of millennial performers with a chokehold on the charts, we’ve finally seen the emergence of a new cohort of gen-z icons. Chappelle Roan and Sabrina Carpenter (building on the foundation laid by Billie + Olivia) are suddenly everywhere—headlining festivals, topping the charts, defining the zeitgeist. You might call it a moment of generational turnover…except for the fact that precisely zero cultural lines are being drawn. Instead, the newest wave of big-tent pop is, quite intentionally, for everyone—teens, college kids, aging millennials, gen x-ers still watching SNL, etc.
To celebrate the return of the mainstream (and to suss out the role played by the major labels who had…started to miss it), we put on our media theory hats and start investigating. How do careers function now that new music doesn’t need to be new? Has digitally based fragmentation started to produce its opposite? Is the culture industry—with all of its coercive power—back? Come for the socio-technical implications of the Chappelle timeline. Stay for what it says about the nature of post-post-modernity.
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1:08:56
Streaming Music, Streaming Capital (W/ Eric Drott)
How did streaming change music? Not like how did it change the music industry (we talk about that plenty, obviously). And not how did it change bitrate. But how did streaming change the nature of the music that you listen to? How and why and does it matter that you now pay a limited rate for an unlimited amount of music? Within capitalism, how does it matter that "streaming" functions under a fundamentally different system of copyright and finance and technology than…say buying? And how does that all service data collection, listening habits, personalized feeds and everything else? These questions are at the heart of Eric Drott’s wonderful new book “Streaming Music, Streaming Capital,” which starts to grapple with the fundamental questions of what streaming is exactly—and what it’s done to us.
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Buy Eric Drott's Book "Streaming Music, Streaming Capital"
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1:17:05
NÜ METAL FOREVER (w/ Holiday Kirk)
NÜ metal sucks. Right? It’s what critics have screamed ever since the taste-defying mashup of funk-metal, rap, industrial, and post-hardcore stormed onto the charts in the mid ‘90s. When bands like Slipknot, Linkin Park, System of a Down, Korn, or Limp Bizkit dominated the charts, the take was muted by raw success. But the second the acts slipped…the entire movement was (more or less) decried as tasteless trash—the worst of rockism, utterly beyond the pale. Why though? Could the last truly successful (from a chart perspective) rock movement REALLY have no redeeming qualities? And if it did…why hasn’t anyone been thinking about them? Well—one hero has. It’s Holiday Kirk, the “CEO of NÜ Metal,” whose remarkable twitter-project “crazy ass moments in nu metal history” has brought welcome attention back to the style—and shone a spotlight on a new generation of artists reimagining the sound. We talk to Holiday about why he fell (back) in love with the style, the mixture of dumb and brilliant that defines its output, And why Korn were the best sellouts of all time. Then we get heady, and try to think through the political implications of the genre’s white male rage—and what it means that it was so thoroughly rejected by the tastemakers of the Obama era. Come for a validation of the musical trauma of throwing away your copy of Hybrid Theory. Stay for a discussion of the class, politics, taste, and the meaning of Rock in American history.
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Music: Uniform - "Permanent Embrace"